Millions of dollars are spent each year to market a brand, but are companies getting what they paid for? Host David Reibstein explores the metrics of success. Hear from upper management as they share personal experiences in competitive marketing strategies, marketing metrics, and product line decisions. From pricing to international branding, learn the best strategies to evaluate a company’s performance and advance it toward long-term prosperity.

What’s the next revolutionary invention and development from the land of the Tech Titans? Bay Area Ventures is your connection to the nucleus of modern computing, and the home of Google, Apple, and Facebook! Learn from the entrepreneurs, the financial experts, and the leaders of the industry. It is where you’ll hear what’s happening in Silicon Valley and how it will affect your business, and your life. Hosted by Doug Collom, Donald Landwirth, Sam Brasch, and Irina Yuen--from the Campus of the Wharton School in San Francisco.

What is the secret to creativity? How can you make your team, your department, or your company more consistently innovative? Hear the latest techniques and practices that are revolutionizing industries. Whether it’s cutting edge products, exciting new services, or compelling customer experiences, Professor David Robertson guides you through the steps companies are taking to become “the next big thing.” Learn how the best companies are separating themselves from the competition.

Would you pay someone 25 million a year? Sports teams, their coaches and agents, make those decisions every day! What happens when the star is injured or involved in a controversial incident? Who pays and who doesn’t get paid? Professors Kenneth Shropshire and Scott Rosner take us behind the scenes of the business of sports. Find out how the decisions are made --and why.

Professor Stew Friedman explores the changing world of work, and how to build a greater sense of harmony among the different parts of your life.

Sports is a game of numbers. Statistician experts Eric Bradlow, Shane Jensen, Cade Massey, and Adi Wyner team up to tackle the world of sports, from current events to longstanding issues such as: What sports streaks are the most impressive? How do you rank the best players? Can athletes be compared across sports? Wharton Moneyball explains how decision makers in the game can avoid the common mistakes and embrace the data.

Marketing – It’s often called the ‘black hole’ of business: Without the right strategy, you can spend a lot of money and get no results. Now, members of the largest, most cited and most published marketing faculty in the world are here to answer your questions. Learn about effective advertising campaigns, the ins and outs of retail, and how to retain and predict customer behavior.

Marketing – It’s often called the ‘black hole’ of business: Without the right strategy, you can spend a lot of money and get no results. Now, members of the largest, most cited and most published marketing faculty in the world are here to answer your questions. Learn about effective advertising campaigns, the ins and outs of retail, and how to retain and predict customer behavior.

What happens when the same minds that bring you smart phones, designer coffee, and standing desks turn their attention to social challenges such as poverty, poor education, and childhood obesity? Each week, hosts Professor Katherine Klein, Sherryl Kuhlman, and Jacob Gray highlight the individuals and organizations who are using their business smarts to change lives. Learn how your company’s positive impact in society can support your business model, drive innovation, and improve your bottom line.

Ever had a flight cancelled for no apparent reason? Maybe you’ve been put on hold for more than an hour trying to get answers about your computer issues. How should a business handle these types of problems? How can you look at your business through the lens of customers and their needs. Learn from companies large and small how good customer relations can be the catalyst to growth and success. Get the information you need to solve your Customer Service challenges. Hosted by Wharton Professors Marshall Fisher and Christian Terwiesch .

Being in charge has its own set of challenges. Do you have what it takes to influence others and achieve high results? Join hosts Mike Useem, Jeff Klein and Anne Greenhalgh as they talk with top business leaders to reveal the steps to effective leadership. It’s more than what you say or how you say it!

24/7 Business Talk from Wharton. Your exclusive access to the world’s brightest minds in business education.

Anyone can follow the ups and downs of Wall Street numbers—but on Behind the Markets get the insight you need to make the calls that will make or break your business. Host Jeremy Schwartz is joined each week by Wharton Finance Professor Jeremy Siegel, the author of Stocks for the Long Run, “the” book about stocks for market insiders. They’ll discusses the how and why behind the market’s performance, and talk with leading economists and market strategists about what’s ahead for the economy and your portfolio.

Is the housing market coming back? Overheating? Do we have a new bubble on our hands? And is commercial real estate a sound investment? How do you invest in real estate, and how does one make sense of historically low interest rates. Who are the policy makers, builders and investors that will shape the real estate that we live in, work in and shop at? Get the answers to these questions and more on Business Radio!